podcast content

Finance podcasts have continued to increase in popularity, yet brands have been slow on the uptake. Here we explore three finance brands doing podcasts well, to show you how it’s done.

As the host of two successful finance podcasts, Ted Richards, head of digital strategy and growth at Wilsons is perfectly placed to give the Financial Marketer a taste of what a good finance podcast entails.

We investigate how two financial investing apps used podcast advertising to gain a cult following with millennial women hungry for financial education.

In the latest Financial Marketer episode The Dubs MD, Josh Frith sits down with Jon Lombardo, global lead at LinkedIn’s B2B Institute, delving into the new normal for financial marketers and the trends that are…

If you’re looking for a sure sign there’s a place for podcasts in the finance marketing mix, a knight podcasting for a global asset manager is it.

In our first episode of the Financial Marketer podcast, we speak with The Dubs managing director, Josh Frith as he shares advice on how finance brands can use content to share insights and get noticed…

Generating four times more brand recall than digital display ads, the value of podcast advertising is worth a listen for every finance brand.

As podcast popularity continues to grow, we look at the best podcast platforms and recording tools for finance brands, and whether technology could be a barrier to entry.

With finance podcasts now showing directly in Google’s search results, the final hurdle discouraging finance brands from producing podcasts has fallen?

Aviva stands out from its peers by adopting content formats to broaden the overall content experience for its target investor audiences.

2019 is well and truly the year of the podcast, but how can finance brands get a piece of the action and make sure they stand out from the crowd?

Podcast director, Jay Acunzo shares some potentially challenging ideas about finance podcasts, including the tell-tale signs of a podcast gone wrong.