social media content

With staff deemed more believable than brands to customers, in an ideal world, employee advocacy on social media would happen smoothly and organically.

Finance brands use X more than any other social media network. But is that a good thing?

Your social following sends a public message about how well your brand resonates with its target audience – and it takes the right content to build it.

LinkedIn adds another string to its highly credible bow with Linkedin Live video functionality.

Facebook Stories may only have a 24-hour shelf life but they are proving to have a sizeable impact for finance brands globally.

The last piece in our social video series, we look at 7 video content formats finance brands can use to connect with customers on social.

Loomly, a new player in social media management has joined the mix, putting the old spreadsheet approach to planning social content to shame.

You’ve captured their attention, now it’s time to drive high net worth investors down the sales funnel by pro-actively targeting them on LinkedIn.

Research shows high-net-worth individuals are riding the digital revolution, and LinkedIn ranks high on their trusted reading list.

Far from futuristic. When it comes to social media, finance brands can use a combination of AI and human creativity to help produce the best results.

How do big social platforms like Facebook, LinkedIn, X, YouTube and Instagram use competing social platforms? The answer is a lesson in amplification.

Buying fake YouTube views may seem like a good way to build your social presence and beat competitors, but it puts your brand reputation at great risk.