Research

Choosing a home loan is an emotional experience for consumers, so how can finance brands capture highly coveted customer relationships through their home loan content marketing?

New research suggests asset managers should think like a publisher if they want to attract new investors to their financial products.

Rather than fudging it and falling short, to create finance content your audience wants you first need the insights from a content and search audit.

With our latest research revealing Australian asset managers are struggling to engage and grow their audiences compared to their UK counterparts, we look at the tactics driving this disparity and flag the areas of learning…

The latest social media benchmark from The Dubs reveals Australian asset managers are missing a sizeable opportunity on social and should follow the lead of their global counterparts.

In our latest research report, we rate the maturity of the top global wealth managers’ content and distribution strategies.

When it comes to creating effective online content it seems the global asset management industry is one to watch. We share lessons from 5 brands hitting the right notes.

Two years on from our first reveal, we look at the reach and engagement Australian general insurers have achieved on Facebook, X, LinkedIn and YouTube.

In this month’s research report we compare the social media activity and reach of 10 of the top UK retail banks, and rank them accordingly.

In our latest social media research report, we rank the leading Australian super funds based on their social media reach and engagement.

When it comes to their social media reach and engagement, the top 10 global asset managers give major brands a run for their money.

One year on from our last research report, we identify which of Australia’s health insurers are most active and engaging on social media.