Personalised Email Marketing To High Net Wealth Clients
Use segmentation techniques to transform your client engagement with personalised emails tailored to high-net-worth individuals.
August 16, 2024
email marketing strategy
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Is regularity the only thing your newsletter is achieving?
A regular newsletter can be an extremely powerful tool, provided it’s not just a tick box exercise and is providing value for your customers and brand too.
April 23, 2021
The Financial Marketer’s guide to effective email marketing
We address the key elements of effective email marketing so your finance brand’s content doesn’t get lost in the inbox abyss.
December 8, 2020
How to re-engage dormant newsletter subscribers
Don’t let sleeping subscribers lie. Wake up and re-engage your dormant newsletter subscribers with these tips and tactics.
October 13, 2020
5 tactics for financial marketers to boost newsletter subscriptions
With so much competition for customers’ email addresses and attention, we recommend five tactics to help financial marketers boost newsletter subscriptions.
September 23, 2020
Is it time to rethink your email marketing strategy?
Email marketing can deliver significant ROI for your finance brand but are you developing effective email marketing campaigns that have cut-through?
May 21, 2020
Six tips for writing irresistible email subject lines
Do away with the market outlook update, and instead, follow our tips to write email subject lines that are deserving of a click.
June 13, 2019
5 finance marketing faux pas you don’t want to make
A poorly timed email to 100,000 customers – the marketing gaffes of 5 global finance brands will have you triple checking your marketing messaging.
June 12, 2019
5 ways to add flavour to your email marketing campaigns
Make your finance email marketing campaigns something customers are hungry to digest. We share tips to help you beat industry email benchmarks.
May 2, 2019
Facebook Messenger poised to overtake email marketing
Where email fails, Facebook Messenger prevails. HubSpot shares how a financial brand might use Messenger to reach 1.2 billion monthly users.
August 8, 2017
PDF Report
Are global asset managers hitting the mark?
An old adage in business is that to keep a customer or client happy you need to give them what they want.
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