content optimisation

In our finance content marketing series, The Dubs MD Josh Frith looks at how a finance content marketer needs to think in order to succeed.

Finance content marketing is a unique beast that comes with its own set of challenges. The Dubs MD, Josh Frith breaks down how to use them to your advantage.

Timely vs evergreen content: we help financial marketers determine where their precious marketing budget is best spent.

A valuable example for all global finance brands, Australian neobank Up tells how they’ve used content marketing to snap customers out of a state of apathy towards finance.

We investigate how Facebook location pages can help finance brands target local audiences, improve brand consistency and boost visibility.

We’re not kidding. Memes are worth considering in your finance content marketing mix, and there are already brands capitalising on the power of humour and wit.

The Dubs founder and managing director Josh Frith gets passionate about the COVID-19 content both B2C and B2B finance audiences need in this time of crisis.

In the wake of the COVID-19 pandemic, The Dubs founder Josh Frith talks about new ways for asset and wealth managers to reach investor audiences beyond traditional face-to-face events.

Finance brand research reports are often number-heavy and complex to understand. Here’s how to present your findings in a way that engages.

With products suited to men’s needs and preferences long being the default, it’s time for asset managers to think about the needs of females first.

Offering an untapped opportunity to extend finance brand reach, content syndication could be your very own set of Go Go Gadget Arms

With finance podcasts now showing directly in Google’s search results, the final hurdle discouraging finance brands from producing podcasts has fallen?