How to measure the effectiveness of social media marketing
The Dubs social media experts answer the common questions financial marketers face when measuring the impact of social media marketing.
September 17, 2020
social media metrics
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Measuring the success of content-led social media campaigns
To truly understand if your social campaigns are succeeding you need to go beyond likes, clicks, impressions and even CTR.
July 31, 2018
2017 Social Media Trends Forecast
Which platforms are gaining – and waning – in importance in the increasingly complex social media ecosystem in 2017? Hint: Facebook is king!
September 8, 2016
5 Social Media Metrics That Actually Matter
Does the number of followers you have actually impact your bottom line? How do you assign value to your social media presence? We take a look at some of the metrics that can help you…
July 18, 2016
PDF Report
Are global asset managers hitting the mark?
An old adage in business is that to keep a customer or client happy you need to give them what they want.
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