How asset managers can get Gen Z on side
Soon to be one of the largest and wealthiest generations, asset managers wanting to build loyal relationships with Gen Z need to reconsider the way they market their investing services.
December 9, 2021
Soon to be one of the largest and wealthiest generations, asset managers wanting to build loyal relationships with Gen Z need to reconsider the way they market their investing services.
December 9, 2021
Small business owners and SMEs are an underserved market looking for products and support that’s tailored to their unique needs.
December 3, 2021
With COVID-19 making people more uncertain about their retirement plans, finance brands can help educate and ease concerns, enabling lead generation and brand loyalty.
November 23, 2021
With Facebook relaunching as Meta in a bid to expand and win over a younger demographic, we investigate who is actually using Facebook and what finance brands need to know to master the platform.
November 2, 2021
To get noticed by investors there are three key areas asset managers can improve to strengthen their digital marketing strategy.
October 19, 2021
The recent launch of nerve neobank, a financial service dedicated to musicians, highlights an opportunity for finance brands to capitalise on micro-niche trends to reap big rewards.
October 12, 2021
Robinhood has changed the way the investing landscape looks by democratising the stock market and creating an unbeatable marketing strategy. Here we explain what financial marketers can learn.
August 19, 2021
While many finance brands view blogs as a time-intensive nice-to-have, there’s so much more to blogging than simply telling a good story.
June 29, 2021
Competitions create a sense of urgency, motivating larger volumes of potential customers to connect at a faster pace.
May 28, 2021
After years of research on the subject, we’ve got the millennial mindset and what they want from finance brands cracked.
March 24, 2021
We look to the battlefields of competing BNPL brands to study the tactics winning them millions of millennial customers.
December 16, 2020
Reaching high net worths requires a sophisticated strategy. Our latest Financial marketer’s guide details how it can be done.
November 26, 2020
By submitting this form you are giving your explicit consent to the collection, holding, use, processing and disclosure of personal information/personal data in accordance with the Privacy Policy of The Dubs, including disclosure for the purposes of direct marketing and disclosure to overseas recipients in accordance with that policy, including to Dianomi. You are not required to give personal information/personal data as a pre-condition of receiving every service of The Dubs or Dianomi, but if you do give us personal information/personal data, you are giving your consent in accordance with the express terms of the “Consents and acknowledgments” section of the Privacy Policy of The Dubs.